Updated: Nov 30, 2022
Do you want to do a video for your business but are not sure what type of video to do?
Consider the simplicity and selling power of a Video Business Card (VBC) first of all.
What's a video business card?
It's a short two-minute video that captures your brand essence and tells your potential customers your story, so you can build trust with them.
How can you build trust in only two minutes? By incorporating short testimonials inside of your video business card.
To begin with, you'll need a representative from the company. It could be either the owner or yourself. This person introduces the company and explains what the services are and what problems you're looking to solve for your specific customers. It's like an elevator pitch.
After that, you will insert your first short client testimonial (around 20 to 30 seconds long). Then add in another short testimonial.
Finally, you need a strong call to action to finish off your video business card, inviting your viewer to take actions, such as visiting your website or get in touch with you.
Why is a video business card so effective?
Because people will see the testimonies of your happy clients. They're actually going to do the selling for you. This will give you incredible authority and credibility, and more people who watch the video will know, like, and trust you.
Why do you need a video business card?
You can have your video business card embedded in your website, and it will dramatically increase your conversion rate. You can share it on social media. You can even insert it in your email signature.
Here's a video business card we created for Min. She is a financial coach and her company is called YouChange.
This VBC is particularly powerful as one of the clients stated that his life dramatically improved thanks to her services. By seeing the client's facial expressions you can see how relieved the client is and how beneficial these services were for him.
Thinking about getting a video business card for your business?
You can get in touch today to find out more.